● Art Direction
● Branding
● Photography
● Collateral
The Camera Obscura is the first camera known to history, and the inspiration behind our brand. Obscura is a modern film camera company with a focus on originality and sustainability. Our goal is to provide unique and high quality camera products to beginner and professional photographers alike.
Our brand uses bright colors and bold typography to attract photographers of all creative backgrounds looking for a way to express themselves. We also used gradients as both a style choice and a representation of film filters.
